Marketed and distributed Wella hair products and Wigo hairdryers in Singapore, Malaysia, and Hong Kong In late 1970s Started to market and distribute skin care cosmetics. Renowned brands- Sothys and Ella Bache were established in South East Asia. In 1981 Pasific Cosmetics (Malaysia) Sdn Bhd was formed in Petalling Jaya as the head office for Malaysia In 1985 Joint venture with Wella AG to set up a manufacturing base in Malaysia to manufacture Wella products Started distributing Kadus - another hair care brand owned by Wella AG In 1986 began marketing and distributing renowned Paris skincare brand - Payot In Mid-1980s Comprehensive distribution network in the haircare and beauty cosmetics business in Singapore & Malaysia Joint business operations with associates in Indonesia. In early 1990s transfer distribution of Wella in Singapore, Malaysia, and Hong Kong back to Wella AG Distributing Kadus regionally Set up joint venture company in Thailand In 1995 Appointed sole distributor for Depileve / Anesi - Depilatory, Paraffins, Waxes, & Beauty Equipment from Spain in South East ASia In 1996 Appointed distributor for WAHL clippers from USA for Singapore, Malaysia and Indonesia Started distributing Kadus into China In 2000 Set Up joint venture company in Hong Kong - Phytolab Asia Ltd with Phytolab of Spain (manufacturer of Depileve & Anesi) In 2001 Opening of The Hair Academy by Kadus - Regional Training Center for Kadus and certified Hair School Acquired 100% of joint venture company in Thailand Acquired distribution rights for WIGO hairdryers in China